Perodua has announced in January 2010 a new rearranged line-up for the its popular ViVA compact hatch. They have already introduced the entry level 660BX to take the place of the retired Kancil at the lower end of Perodua's model spectrum. Now the new 1.0-litre 'Elite' premium versions to top the ViVA range.
There are two trim levels for the Elite Viva :
1) Elite - 5-speed manual and 4-speed automatic transmission
2) Elite EZi - automatic transmission only.
Differentiating the ViVA Elite from the standard ViVAs are :
1) a newly designed front fascia
2) seat fabrics
3) 12-spoke 14" alloy rims
4) an MP3/WMA digital audio unit
5) UV protection glass.
The ViVA Elite EZi gets even more features :
6) side mirror integrated signal lamps
7) rear spoiler
8) power folding side mirror
9) twin airbags
10) Antilock Brakes with Electronic Brake force Distribution and Brake Assist.
The ViVA Elite has the best of both worlds; you can now have a car that is fuel efficient, affordable to maintain and yet delivers all the comforts that are a must in today's urban lifestyle.
In a show of refreshing frankness and honesty, Perodua revealed that they were stung into action by a drop in sales of the 1.0-litre and by the 660 variant not performing as planned. The presentation made to the media also pointed at an Exora-inspired surge that saw Proton overtook Perodua's sales figures in June 2009.
Perodua offering to the Malaysian public the cheapest car and the cheapest automatic car on sale :
1) ViVA 660BX - the cheapest car
2) ViVA 1.0 - cheapest automatic car
| Perodua ViVa awarded 2009 Frost & Sullivan Best Value for Money Award The Perodua ViVa retained the title for the most fuel efficient car in Malaysia for the second consecutive year, after it received the 2009 Frost & Sullivan Asia Pacific Automotive Award for Best Value for Money Model of the Year 2009 Malaysia The 2009 Frost & Sullivan Asia Pacific Automotive Award for Best Value for Money Model of the Year (Malaysia) was presented to Perodua Sales Sdn Bhd for its model Perodua Viva. “The passion and commitment demonstrated by Perodua makes it the deserving recipient of the 2009 Frost & Sullivan Best Value for Money Model of the Year Award for Perodua Viva,......The company has displayed excellence ability to manufacture and produce a vehicle that is best in class for efficiency and affordability for every consumer in Malaysia.” Frost & Sullivan In 2008, about 68,000 units of the ViVa was sold. See Best selling cars in Malaysia. |
| 1st Generation of PERODUA VIVA LAUNCHED ON MAY 10, 2007for Malaysian Market | 6TH GENERATION OF DAIHATSU MIRA (CUORE) LAUNCHED ON December 18, 2006for Japanese Market |
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